Data you can act on
not dashboards nobody opens
GA4, Search Console, custom dashboards, and KPI reporting for marketing and product, wired so channel performance, conversions, and search visibility tie back to decisions.
Who this is for
Marketing and product leads who need one source of truth, not five exports and a guess.
Marketing teams
Channel performance, campaign ROI, and funnel drop-offs in a dashboard you review weekly.
Product & growth
Event tracking, feature usage, and conversion paths that inform what to build next.
Leadership
Executive summaries with the KPIs that matter: traffic, leads, revenue, and search visibility.
What we deliver
Tracking → dashboards → reports that drive calls
GA4 & GTM setup
Property config, events, conversions, e-commerce tracking, and validation so numbers match reality.
Search Console reporting
Queries, pages, indexing, and visibility trends tied to your SEO and content work.
Custom dashboards
Looker Studio, GA4 explorations, or BI tools, built around your KPIs, not generic templates.
KPI frameworks
Define what to measure, set baselines, and align marketing, product, and leadership on targets.
Paid + organic views
Connect ad spend, SEO traffic, and on-site conversions so channels aren't judged in isolation.
Recurring reports
Weekly or monthly summaries with commentary: what moved, why, and what to do next.
Tools we work with
Chosen for your stack, not a logo parade
GA4 & GTM
Search Console
Looker Studio
Google Ads
Our analytics process
Audit → track → visualize → report
Audit
Find tracking gaps, duplicate tags, and KPIs nobody owns.
Implement
GA4, GTM, Search Console, and conversion events, tested on staging.
Dashboards
Build views your team will actually open each week.
Report & refine
Recurring reports plus iteration as priorities shift.
Related services
Data is only useful when it feeds the work that moves the needle.
Frequently asked questions
Tired of data that doesn't match decisions?
Tell us what you need to measure. We'll fix tracking, build dashboards, and set up reporting that sticks.
Talk to us